The NicheStore  

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o order an item or register for a seminar or teleclass, enter the quantity you would like below the picture. Once you've done this, click on "add to cart." From there you can either continue shopping, or go to checkout to complete your order.


Price: $24.95
Quantity:

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E-Book
Option

Price: $24.95
NICHECRAFT™:
Using Your Specialness to Focus Your Business, Corner Your Market and Make Customers Seek You Out
(NichePress, 2000)
Author: Dr. Lynda Falkenstein

Contents include:
  • Learn how to turn a single niche into a deep and very lucrative business.
  • Create a sensational niche in nine simple steps.
  • Eliminating your competition "without bloodshed"
  • Increasing your business's sales, profits, and productivity by playing to your strengths
  • Marketing strategies that cause your business to be perceived as only game in town
  • Becoming a household word among the right clients and customers
  • Distinguishing yourself from all the others in your field also offering excellent products and services
  • Making yourself and business perceived as indispensable by your customers/clients
  • Increasing customer loyalty and return trade
  • Creating a niche that is recession proof
  • Creating multiple revenue centers from one simple niche
  • Using the internet to make your niche global quickly and inexpensively
  • And much much more



Price: $29.95
Quantity:


DON'T JUST RETIRE: REFORMAT!™
Turning Your Life Experiences
into Prosperity and Personal Happiness

(NichePress, 2004)
Author: Dr. Lynda Falkenstein

An extraordinary book for anyone nearing or having recently entered conventional "retirement." Based on the assumption that this portion of your life can and should be the most productive yet. You are more knowledgeable, possess greater insights about life and business, and know yourself, including who you are and who you are not. The one thing you certainly know for sure is that you definitely are not ready for the "rocking chair."



E-Book Option
Price: $29.95

 



Talking Book Version

Price: $29.95


Price: $199.00
  Quantity:

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The A-Z Alliance Marketing Kit:
The Million Dollar Strategy that Costs 
Only Pennies

Everything you need to create your own million dollar alliances...now!

Your kit includes:

  • Actual proposals ready for you to apply to your own situation. Forget re-inventing that proverbial wheel! Now you can use templates that have proven to work in generating world-class sponsorships and lucrative alliances.
  • Actual scripts for making your first telephone calls to prospective alliance partners
  • Actual Follow-up letters to potential alliance partners
  • Actual agreement forms confirming you alliance relationship
  • Audio CD featuring Dr. Lynda Falkenstein answering your questions about alliance marketing. (available in hard copy only)
  • A-Z Alliance Marketing Workbook. Content includes:
    • How to identify the sponsor and/or alliance partner right for you
      Step-by-step checklist to ensure you don't miss a beat in securing and keeping your valuable alliance partners
    • Understanding how to create the win-win necessary to attract alliance partners right for you
    • Creative alliance partner relationships
    • Scores of case studies and examples of alliances that you can adapt to your own situation
    • Highly successful profit and non-profit organization alliances
    • How the individual entrepreneur can create an alliance with a Fortune 500 company
    • Strategies for making your alliance visible to the media
    • How to leverage your initial alliance into an even richer and long-lasting relationship with your alliance partner.


NEW!
E-Book
Option

Price: $149.00



[ Get Niched, Get Noticed, Get Customers: Audio CD - Dr. Lynda Falkenstein ]
Price: $89.95
Quantity:

Get Niched, Get Noticed, Get Customers
- CD Audio Recording


Dr. Lynda Falkenstein's 3-hour, Information-packed CD collection. The perfect companion to all her publications.

Learn how to:
  • Distinguish yourself and your company
  • Create a profitable niche in 9 simple steps
  • Eliminate the competition, without bloodshed!
  • Ensure the right customers call you at the right time
  • Be perceived as indispensable to your clients
  • Increase client loyalty and referrals
  • Guarantee your prosperity in any economy
  • Identify strategies that make you a household word
  • Make yourself the only game in town
  • And much much more



Price: $19.95
Quantity:

MANNERS THAT SELL:
Adding the Polish that Builds Profits

Author: Lydia Ramsey
  • Who picks up the check at a business meal?
  • Should a woman stand to shake hands?
  • When may I call my client by their first name?
  • How casual is "business casual?"
Find the answer to these questions and many more in this easy-to-read, highly informative guide to etiquette in the work-place. Recognize that manners matter in business now more than ever and that bottom line figures are influenced as much by interpersonal skills as they are by products and services.



Click here for more information


   Margie Fisher's Do-It-Yourself Public Relations Kit

     Kit Includes:

  • Examples of 12 angles used for actual small businesses and non-profits, including pitches and results obtained

  • Success stories from other "do-it-yourselfers"

  • Pitching tips from writers, editors and producers at top media outlets 

  • Resources for additional information 

  • How to establish yourself as an expert in your field, so you attract more clients 

  • Strategies to keep your name at the top of your clients' and prospects' minds

  • Skills to quickly demonstrate to your current clients everything you can do for them

  • How to build a loyal base of "fans" who are ready to buy from you or become clients

  • Proven tips to spread the good word about your business

  • Insider secrets to save thousands of dollars in P.R. consulting fees and advertising/marketing costs

     And much more!

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