CLAIMING YOUR NICHE™-
Nine Steps to a World-Class Business
With Dr. Lynda Falkenstein

     The Niche Doctor's most popular program—packed with vital information to help you learn how to create the niche that gets the right clients calling you up and puts you in control of your business life. Highly interactive, personal, and all the while totally practical. This course is not the theory of niche. It is how to do it now!
 

Content includes:

  • Creating a sensational niche in nine simple steps
  • How to create a tight and lucrative focus
  • Eliminating your competition "without bloodshed"
  • Increasing your revenue, profits, and productivity by playing to your strengths
  • Marketing strategies that cause the right people to find and call you up-in droves.
  • How to cause you and your business to be perceived as the only game in town
  • Becoming a household word among the right clients
  • Distinguishing yourself from all the other excellent professionals in the your industry, so that you are perceived as special, singular, unique, one-of-a-kind
  • Making yourself and business perceived as indispensable by your customers/clients
  • Increasing client loyalty, return business, and generous referrals
  • Developing essential passive income from a small but deep niche
  • Creating a niche that is recession proof
  • And much, much more . . 
When: Thursdays- Jan. 8, 15, 22, 29, Feb. 5, 12
Where: US Telebridge
Time: 1pm - 2pm PST (4pm-5pm EST)
Cost: $675 regular price


When is the class in your Time Zone?
 
 

 
GET PAID WHAT YOU'RE REALLY WORTH!
Setting, Getting, and Communicating Your 
Professional Fees
With Dr. Lynda Falkenstein


Are you getting paid what you're really worth? In this special interactive tele-class, Dr. Falkenstein will share practical tips you can put to immediate use in your business. A must for coaches, consultants, and others selling a professional service.

Content includes:
  • Understanding why you are more valuable than ever before 
  • Rationally setting your fees, eliminating shoot-from-the-hippism and "what the traffic-will bear" mentalities 
  • Developing multiple profit centers that increase your over-all bottom line 
  • Eliminating peaks and valleys in your income flow 
  • Creating passive income that allows you to take vacations and even sell your business when you are ready to move on to something else 
  • Communicating your fees in straight-forward terms that eliminate mixed- messages and feelings of guilt at your end
  • Getting your fees up-front with ease, grace, and complete professionalism 
  • Never invoicing again 
  • Converting free advice into paying clients 
  • Telling your clients you are raising your fees 
  • And much, much more ... 
Classes run from
2:30-4:00pm PST (5:30- 7:00pm EST )
Tuition: $99.00

    

   
  A-Z ALLIANCE MARKETING
The Million Dollar Strategy that
Costs Only Pennies
 

Content includes:

  • The extraordinary benefits of successful alliance marketing
  • Examples of alliances which have telescoped companies' success
  • Identifying the sponsor and/or alliance partner right for you
  • Making the initial approach to your potential alliance partner
  • Creating the win-win required to attract the right alliance partners
  • How the individual entrepreneur can create an alliance with a Fortune 500 company
  • Choosing the right alliance strategy or model for your situation
  • How public/private sector marketing alliances can benefit everyone involved
  • Strategies for making your alliance visible to the media
  • How to leverage your initial alliance into an even richer and long-lasting relationship
  • And much more . . 


Call (503) 228-6776 for Class Dates


 
SELF-PUBLISH OR PERISH!!
How to Write, Sell, and Market the Book that Makes You a Household Word

If you are serious about your business and really want to make a niche for yourself, you can't leave home without writing a book! It is the ultimate engine that can make you a household word fast. The issue, of course, for many people is how to get started and what to do with it once you've got it done. If you have been thinking about writing your own book or are already in the process of developing one, this class will save you untold hours of time and money.


Contents include:
  • Why self-publishing is the ONLY way to get your first edition book out to market in today's highly competitive world
  • How to narrow your subject field so you can get started with the process
  • How to choose a title that grabs your audience and sells your niche
  • How to organize your content efficiently and quickly
  • How to get your book printed cost-effectively
  • Marketing strategies that sell your book and YOU!
  • How to leverage speaking and consulting engagements from your book
  • How to create a book that generates passive income and multiple profit centers.
  • How to avoid wasting time and money while writing, publishing, and marketing your book
  • And much, much more ...

When: Wednesdays- Jan. 22, 29, & Feb. 5, 2003
Where: US Telebridge
Time: 11 AM - 12 NOON PST
Cost: $299




Using Your Market Niche to Get Focused,
Get Noticed, & Get Customers!
Making your company the market leader
in nine simple steps --
150 ICFE Elective Credits [FRTRN]
With Dr. Lynda Falkenstein


Learn how to:
  • Refine your market niche in nine simple steps.
  • Communicate your niche within the system and to customers.
  • Eliminate the competition "without bloodshed."
  • Distinguish your franchise from all others within the industry.
  • Identify trends and niche opportunities capable of achieving the company's most important goals and objectives.
  • Increase the company's sales and profits by playing to its strengths.
  • Learn marketing strategies that make your company perceived as the only game in town.
  • Become a household word among the right clients and customers.
  • Support on an on-going basis the process of keeping and maintaining the good niche or focus - the kind that takes the company where it needs to go and is perceived as special, singular, unique, one-of-a-kind in the marketplace.
  • And much, much more!

Call (503) 228-6776 for Class Dates



DON'T JUST RETIRE: REFORMAT!™
Turning Your Life Experiences Into Prosperity and Personal Happiness
With Dr. Lynda Falkenstein


An extraordinary program for anyone nearing or having recently entered conventional "retirement." DON'T JUST RETIRE: REFORMAT!™ is based on the assumption that this portion of their lives can and should be the most productive yet. They are more knowledgeable than ever, possess important insights about life and business, and they know themselves, including who they are and who they are not. The one thing many of them know for sure is that they definitely are not ready for the "rocking chair." This programs redefines these years. Instead of "retiring" or as the dictionary puts it, "withdrawing," participants learn to take the best they already are to market in a different manner.

As a result of participating in this seminar, you will be able to:
  • Understand why you are not a beginner- that you are more valuable than ever before
  • Identify your most significant skills and knowledge
  • Be financially prosperous and personally vibrant throughout your reformatted years
  • Identify your most important credentials
  • Match your reformatted life and work with your chosen life-style
  • Develop and maintain the self-confidence necessary for success throughout your refomatting process
  • Rid yourself of psychological limitations imposed by the old concept of retirement
  • Successfully deal with risk and change involved in the reformat process

When:  Call (503) 228-6776 for Class Dates
Where: US Telebridge
Cost:     $475 USD

 

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