Who is The Niche Doctor?
        Dr. Lynda Falkenstein, author of NICHECRAFT: Using Your Specialness to Focus Your Business, Corner Your Market, and Make Customers Seek You Out, is the foremost authority on creating niches that drive today's most lucrative businesses. Known as the 'Niche Doctor', she consults to clients all over the world and her on-site seminars have been attended by more than 250,000 people.
        Dr. Falkenstein earned her doctorate at Stanford University and launched her consulting business in the early eighties. Her goal from the beginning has been to save others the pain and aggravation of wasting time and money resulting from an unfocused, all-over-the-map existence.
        Falkenstein also conducts an on-going survey of how consumers choose professional services. One of the categories she includes is photography.

What does the 'Niche Doctor' prescribe?
        Eliminating the competition (without bloodshed), distinguishing your business from everyone else's, and getting the right customers clamoring for your product or service in any economy have increasingly been recognized as the most basic requirements for business success anywhere on the planet.
        Dr. Lynda Falkenstein's Nine Step process is the key to your niche success. By "unpacking" each of the

nine elements, you ensure that your niche (whether for you or your company) is vital, healthy and above all, prosperous.

Niche-and-Get Rich TeleClasses
        Burrell Professional Labs has joined the 'Niche Doctor' for a series of interactive Niche-and-Get-Rich TeleClasses. These TeleClasses feature special guest photographers who along with the 'Niche Doctor' discuss methods they've used to develop a lucrative business no matter what the market situation. Past guests have included Jeff Lubin, Bradford Rowley, Micheal Dywer, and Colleen Gonsar.
July 13
- "Inconveniently Located, Hard To Get To, and HUGELY PROFITABLE!" Featuring Kevin Harrington, Harrington Photography, Three Oaks, Michigan.
July 27- Eliminating the competition: Nine Steps to Making a Very Rich Niche! Featuring: Dr. Lynda Falkenstein.
        Join Dr. Lynda for the July 13 or July 27 telephone seminars absolutely free! That's right, the $49.00 regular teleclass fee has been waived. A limited number of seats have been made available for BPL customers at no cost. Register today to ensure yourself a space as "seats" are limited.
        To learn more and register for these exciting Niche-and-Get-Rich TeleClasses visit Dr. Lynda Falkenstein at her website: www.falkenstein.com or Call: 503-228-6776.



Set yourself apart
from the crowd

Falkenstein Learning has one overriding goal; that is, to help you and your company create and maintain the most successful niche possible. As a special introductory offer for BPL customers, "Nichecraft" is available at the low price of


 
$18 75 25% Savings off the Retail price of $24.95